A WhatsApp platform for marketing agencies
Give every client their own workspace, build their campaigns and AI agents, and switch between clients from a single login.
WhatsApp is now part of the brief
Clients who run Meta ads increasingly want those ads to start WhatsApp conversations, and they want campaigns, cart recovery and automated replies after that. Agencies that can set this up and show results keep the retainer.
Botmust lets an agency run WhatsApp for many clients without mixing their data. Each client gets a separate workspace on the official WhatsApp Business API, with its own number, contacts, templates and team.
A separate workspace for each client
Create a workspace for each client and switch between them from your own login. Each workspace keeps its own WhatsApp number, contacts, campaigns and settings, and has its own Botmust plan, so the client’s data and costs stay separate. Invite the client’s staff into their workspace with a role that fits, such as agents who only reply to chats.
The client connects their WhatsApp number through Meta’s signup, so the WhatsApp Business Account stays in the client’s own Meta business portfolio, and Meta bills message charges to the client directly.
What you can build for clients
| Service | Built with |
|---|---|
| Campaign calendar | Approved templates, segments and scheduled broadcasts |
| 24/7 enquiry handling | A BotMust AI agent trained on the client’s documents |
| Lead qualification | No-code flows with questions, conditions, tags and deals |
| Ecommerce revenue | Cart recovery and COD confirmation for Shopify and WooCommerce |
| Sales follow-up | A deal pipeline, tasks and booking links |
BotMust AI can also draft campaign templates from a short brief. Review every claim and offer with the client before you submit them to Meta.
Connect ads to conversations
Prepare click-to-WhatsApp ad drafts from the client’s connected Meta ad account. Botmust records which ad started each WhatsApp chat, and Facebook and Instagram lead-form leads arrive as tagged contacts, so you can show the client which campaigns bring conversations, not only clicks.
Show results the client understands
Campaign reports show delivery per recipient, with the reason when a message failed. Cart recovery shows reminders sent, carts recovered and recovered revenue. The pipeline shows deals and their value by stage. These are the numbers a client asks about in a monthly review.
For agencies with technical teams
Connect a client’s other systems with webhooks, Zapier or n8n, Google Sheets, HubSpot, Salesforce or Zoho. The Botmust REST API sends messages and receives delivery updates for custom builds.
Common questions
Can a client see other clients’ data?
No. Each client workspace is separate. People see only the workspaces they have been invited to.
Who pays for WhatsApp messages?
Meta bills message charges to the WhatsApp Business Account in the client’s own Meta business portfolio. Botmust adds no markup.
Do you offer agency arrangements?
Write to support@botmust.com with the number of clients you manage, and we’ll talk about what fits.
Prepared by the Botmust team on 23 October 2026. See plans and pricing.
Put your next campaign in one workspace
Bring your contacts, campaign drafts, AI agents and team conversations together with BotMust.